PRESS RELEASE:

SELmedia Expands Management Team as Business Grows

CARY, NC (July 15, 2008) — SELmedia, Inc. is pleased to announce the addition of two key hires to its management team. David Debs has joined SELmedia as National Sales Director and Emi Ferry is the company’s new Operations Manager.

SELmedia delivers research-based programs and tools to schools, professionals, and parents that dramatically reduce school violence, increase children's social-emotional competence and character development, and strengthen families and communities.

Mr. Debs has a wealth of knowledge and experience that will be invaluable to SELmedia’s mission. As an educator for 14 years, he has a thorough understanding of the market. For the last nine years, Mr. Debs has achieved an impressive sales record in the digital media industry, developing strong business relationships with major school districts across the country.

“This is a perfect opportunity for me and I’m thrilled to be part of this dynamic, growing company,” said Mr. Debs. “The potential of SELmedia is tremendous, and I look forward to helping the company capitalize on its excellent research-proven products and its reputation among educators.”

Ms. Ferry brings nine years of experience in customer service, account management and event management to SELmedia. In her role as Operations Manager, Ms. Ferry manages all of SELmedia’s customer service needs in addition to processing orders, organizing trade shows, and overseeing the day-to-day operations of the business.

“I am excited to be part of SELmedia,” stated Ms. Ferry. “I’ve been looking for a way to contribute my skills and experience to an organization that makes a difference in the world. I decided to join SELmedia because I was impressed with the company’s mission, their professional approach to customer service, and their global market potential.”

About SELmedia:

Headquartered in Cary, North Carolina, SELmedia produces a comprehensive suite of Social Emotional Learning products for schools, parents and mental health professionals.  Programs include the award-winning LifeStories for Kids™ Character Education curriculum, S.S.GRIN, a small group counseling program that is proven to reduce bullying and violence in schools, and the Emotional Literacy series of professional development courses and curricula that is transforming education around the world.

Contact:

Kenneth V. Arneson
CEO
SELmedia, Inc.
(888) 4SELmedia x540
karneson@SELmediainc.com